http://www.marketwatch.com/story/pbs-kids-go-and-wgbh-debut-first-app-from-arthur-series-2012-03-29
ARLINGTON, Va., Mar 29, 2012 (BUSINESS WIRE) — PBS and WGBH today announced the first app from the PBS KIDS GO! series ARTHUR — D.W.’s Unicorn Adventure for iPhone and iPod touch, available now on the App Store. Funded by the Corporation for Public Broadcasting (CPB) and produced by WGBH, D.W.’s Unicorn Adventure encourages nutritious snacking for kids ages 4-6, and ARTHUR fans of all ages. In the app, players have the opportunity to help Arthur’s little sister D.W. save a lost unicorn using the power of healthy foods.
“PBS is committed to helping kids learn and grow through healthy food choices,” said Lesli Rotenberg, Senior Vice President, Children’s Media, PBS. “D.W.’s Unicorn Adventure App is the latest addition to our resources across platforms — from online games, to on-air programming, to offline activities — that help families lead healthy and active lives.”
“D.W.’s Unicorn Adventure combines highly engaging mobile game play with a simple yet critical nutritional message: healthy snacks give you the energy to complete your grandest adventures — including those involving unicorns!” added Christine Zanchi, Executive Producer, Interactive, Children’s Media, WGBH.